Reviewing Specs | As an iPhone retailer, you want to provide your customers with the best models. To achieve your goal, you need to stay up to date regarding the latest iPhone specs.
Why iPhone Retailers Need to Know the Latest Model Specs
If a customer asks you to provide an iPhone battery life comparison or iPhone camera comparison for the latest models, you need to be able to respond to their request. Otherwise, you risk missing out on an opportunity to provide an amazing customer experience. Even worse, you may lose a customer to another iPhone retailer, due to your inability to provide their requested insights.
Ultimately, providing your customers with an iPhone specs comparison is crucial. Your iPhone comparison can show customers you’re up to date on the latest models. Plus, your comparison can help customers make informed iPhone purchases. Over time, these purchases can add up so that you can remain focused on fostering customer loyalty, growing your revenues, and distinguishing yourself from other iPhone retailers.
What are the Latest iPhone Models?
Here are the latest iPhone models:
- iPhone 12 Pro Max
- iPhone 12 Pro
- iPhone 12
- iPhone 12 Mini
Apple unveiled these models on Oct. 13, 2020. The company generally released the iPhone 12, 12 Pro, and 12 Pro Max on Oct. 23 followed by the iPhone 12 Mini on Nov. 13. Since that time, these devices have been top choices for consumers on the lookout for the latest iPhone models.
Everything You Need to Know About the Latest iPhone Models
There’s a lot to consider as you perform an iPhone comparison of the latest models. Now, let’s look at seven factors that distinguish the latest iPhone models from previous releases.
1. Size and Weight
The following chart provides an iPhone size comparison and weight comparison for the latest models:
- iPhone 12 Pro Max
- Height: 6.33″
- Width: 3.07″
- Depth: 0.29″
- Weight: 8.03 oz.
- iPhone 12 Pro
- Height: 5.78″
- Width: 2.82″
- Depth: 0.29″
- Weight: 6.66 oz.
- iPhone 12
- Height: 5.78″
- Width: 2.82″
- Depth: 0.29″
- Weight: 5.78 oz.
- iPhone 12 Mini
- Height: 5.18″
- Width: 2.53″
- Depth: 0.29″
- Weight: 4.76 oz.
2. Display
All iPhone 12 models feature a Super Retina XDR display with HDR and True Tone (6.7″ for iPhone 12 Pro Max, 6.1″ for iPhone 12 Pro and iPhone 12, and 5.4″ for iPhone 12 Mini). Super Retina XDR is the best OLED display to have ever shipped in a smartphone. It offers the best color accuracy in the industry.
3. Chip
iPhone models include the A14 Bionic chip, which is the fastest chip in a smartphone. The A14 contains 11.8 billion transistors compared to 8.5 billion in the A13 used in the iPhone 11, iPhone 11 Pro/Pro Max, and iPhone SE. In addition, the A14 has a six-core CPU that is faster than the one used in the A13. To top it all off, the A14 has a GPU architecture scaled to deliver optimal performance over an extended period of time while requiring as little power as possible. It also has a next-generation neural engine that leverages machine learning and artificial intelligence.
4. Camera
There is a Pro 12MP camera system (Ultra Wide, Wide, Telephoto) in iPhone 12 Pro Max and iPhone 12 Pro and Dual and a 12MP camera system (Ultra Wide, Wide) in iPhone 12 and iPhone 12 Pro Mini. Both systems feature portrait mode, night mode, night mode portraits, Deep Fusion, Smart HDR 3, Apple ProRAW, and Dolby Vision HDR video recording up to 4K at 60 fps. Meanwhile, the 12MP TrueDepth front camera comes with portrait mode, night mode, Deep Fusion, Smart HDR 3, Dolby Vision HDR video recording up to 4K at 30 fps, 4K video recording up to 60 fps, and slo-mo video support for 1080p at 120 fps. There’s also the LiDAR Scanner for night mode portraits, fast autofocus in low light, and advanced AR experiences with the iPhone 12 Pro Max and iPhone 12 Pro.
5. Battery Life
With the iPhone 12 Pro Max, you can enjoy up to 20 hours video playback, 12 hours video playback (streamed), and up to 80 hours audio playback (streamed). Comparatively, the iPhone 12 Pro and iPhone 12 offer up to 17 hours video playback, 11 hours video playback (streamed), and 65 hours audio playback (streamed). The iPhone 12 Mini provides up to 15 hours video playback, 10 hours video playback (streamed), and 50 hours audio playback (streamed).
All iPhone 12 models are fast-charge capable. They provide up to 50% charge in 30 minutes with a 20W adapter or higher (sold separately).
6. Capacity
The iPhone 12 Pro Max and iPhone 12 Pro are available in capacities of 512GB, 256GB, and 128GB. And, the iPhone 12 and iPhone 12 Mini are sold in capacities of 256GB, 128GB, and 64GB.
7. Colors
iPhone 12 Pro Max and iPhone 12 Pro are offered in blue, gold, graphite, and silver. Those interested in the iPhone 12 and iPhone 12 Mini can pick up a phone in purple, blue, green, red, white, and black.
iPhone 11 vs 12: Are There Significant Differences Between Them?
If you’re on the fence about whether to sell iPhone 11 and 12 models (or both), here’s a look at the key differences between these models:
- iPhone 12 models have an OLED display, while iPhone 11 models have an LCD display.
- iPhone 12 models have a magnetic backing that works with MagSafe chargers and accessories; this backing is not available with iPhone 11 models.
- The screen of the iPhone 12 model is more durable than that of its predecessors; the iPhone 12 screen is strengthened by ceramic.
- Unlike iPhone 11 models, iPhone 12 models have a flat design along the edges, with no raised buttons.
- iPhone 12 models offer 5G connectivity that is not available with iPhone 11 models.
Along with weighing the pros and cons of iPhone 11 and 12 models, you may want to consider the iPhone X vs iPhone 11 debate as well.
The iPhone X has a premium OLED screen and top-notch cameras. It is powered by Apple’s A11 processor. Conversely, the iPhone X tends to be less durable than the iPhone 11. The iPhone X can also be tough to find, since Apple discontinued it in September 2018.
Which of the Latest iPhone Models Offers the Best Value?
The iPhone 12 Pro Max is the most powerful and feature-rich iPhone to date. On the other hand, the iPhone 12 Pro and iPhone 12 are roughly the same size, with the former having more power and features than the latter. And, the iPhone 12 Mini offers a smaller and more economical option for those who want to purchase the latest iPhone model.
Which of the Latest iPhone Models Should You Sell?
Retailers that want to provide their customers with the best iPhones should offer all versions of the latest iPhone. That way, they can give their customers plenty of options based on their personal preferences.
Keep an eye out for iPhone news and updates, too. This ensures you can stay in the loop regarding the latest iPhone models and their respective specs. You can also look to add these models to your inventory and share their specs with your customers.
Of course, working with logicalwireless can help you maintain a consistent supply of the latest iPhone models as well. Create an account with us and sign up to receive our personal Stock Alerts and Daily Stock Report to stay in the loop when we update our iPhone inventory.
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